Olympique de Marseille & PariPesabecome partners in Africa
Olympique de Marseille is proud to announce a new partnership with PariPesa, becoming the Club’s Regional Africa Partner and bringing together two brands united by their passion for football, ambition and strong connection with African audiences.
The partnership will bring OM closer to football fans across the continent while creating new opportunities for supporters to engage with the Club through PariPesa.
What the Partnership Brings
- Marseille passion across Africa: One of France’s most iconic football clubs joins forces with PariPesa to strengthen its connection with its passionate African fanbase.
- More ways to engage: Fans can look forward to co-branded digital content, special activations, competitions, giveaways and exclusive experiences throughout the partnership.
- Football meets Digital Entertainment: Combining OM’s football heritage and passionate community with PariPesa’s digital expertise and strong presence across African markets, the partnership aims to create engaging new experiences for football fans.
Looking Ahead
Throughout the partnership, PariPesa and Olympique de Marseille will work together on a range of initiatives designed specifically for African football fans, including:
- Co-branded digital campaigns bringing OM content and stories closer to African audiences.
- Competitions and giveaways designed to reward and engage the football community.
- Original content celebrating the passion, personalities and moments that connect Marseille with Africa.
A Shared Ambition
“Africa has always held a special place in Olympique de Marseille’s identity and community. Through our partnership with PariPesa, we look forward to creating new opportunities to engage with our supporters across the continent and further strengthen this connection,” said Alban Juster, General Manager of Olympique de Marseille.
“Olympique de Marseille is a club with an extraordinary football heritage and a special connection with African fans. We are delighted to become OM’s Regional Africa Partner and look forward to bringing this partnership to life through exciting content, activations and experiences for our audiences across the continent,” said Damilare Obadimu, PariPesa Africa CBDO.
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